We are SO excited about this episode with Co-Founders of Parch, Ila Byrne and Rudy Aldana.
In this episode we have the opportunity to listen to Rudy share his story. Starting with a Cancer diagnosis, and how it helped motivate him to quit booze, and create their very own alcohol free, adult beverage, with co-founder Isla. We also discuss Ila's current relationship with alcohol- as a mindful drinker, we LOVE this conversation!
Both Rudy and Ila bring beautiful and refreshing perspectives on the alcohol industry itself, the way that society normalizes alcohol use, and what they hope to see in the world of alcohol free beverages!
Don't forget to follow Ila and Rudy over on IG @drinkparch!