The Carey Nieuwhof Leadership Podcast
Religion & Spirituality:Christianity
CNLP 549 | Bill McKendry on How to Build a Superbowl Ad, The Marketing Mistakes Churches and Non-Profits Make, And How to Brand When You Have No Budget
Advertising expert Bill McKendry breaks down how to build a Superbowl Ad that works, the marketing mistakes churches and non-profits make, the story and principles behind the massive He Gets Us campaign, and how to brand when you have no budget.
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