47. The Secret To Engagement for 2023 Event Experiences with Jitter Garcia

Jitter Garcia, Vice President of Event Marketing & Brand Experiences, joins Amanda Ma, CEO of Innovate Marketing Group to discuss everything you need to know about diversity within events and what goes into producing engaging experiences for the new year! Listen Now on EventUp!

Jitter is the Vice President of Event Marketing and Brand Experiences at TelevisaUnivision, overseeing the team that strategizes, curates, and executes culturally-relevant engagements that deepen both internal and external client affinity for its brands, content, and the community it serves. Before coming to TelevisaUnivision, Jitter worked in-house events at the recognizable brands of Dow Jones, The Wall Street Journal, and Discovery Communications, creating experiences for both B2B and consumer audiences. Jitter was named one of Connect x BizBash’s 2022 40 Under 40, Event Marketer’s 2021 Women in Events as featured on the cover of their December issue and was BizBash’s first Event Master in the inaugural episode of their docuseries of the same name. She has been featured in numerous publications as a thought leader in the events industry and her team’s work has been celebrated and recognized with several industry awards over the years.