[Episode 173] What are the key LinkedIn trends and features in 2023? TechPixies LinkedIn coach Marianne Avery explains all

Wowzers! LinkedIn is levelling up. 📈

Having gone from 40 changes to the platform in 2021 to more than 100 in 2022, LinkedIn is picking up the pace to ensure it’s a fab (and easy-to-use) space to hang out. But with so many updates and new features on the go, we’ll forgive you if you’ve struggled to keep up.

But there’s no need to feel FOMO.

We’ve called on Marianne Avery, our expert LinkedIn coach, to talk through the key features and trends you need to look out for in 2023. 👌🏾

Here’s why you need to tune in
Get the goss on all the whizzy new features being added to the company page option. Learn why it’s goodbye Clubhouse and hello LinkedIn when it comes to live and audio events in 2023, and hear how AI could be the game changer you need to generate better copy and ideas for posts. Plus, Marianne reveals an interesting feature to look out for when you’re reaching out to expand your network.

Here’s what to listen out for:

[03:25] LinkedIn is picking up the pace.

[05:01] All the changes on the company page.

[13:23] How could AI change the game?

[16:51] Why LinkedIn Groups is an area to watch.

[18:01] Pay attention to events.

[20:58] Get up to speed with the Services page, LinkedIn Jobs and auto-captions.

[23:37] Discover some recent features you’ll love.

[26:37] Tips for using LinkedIn as a business-to-business platform.

 Hit play now for the trends you need to know. ▶️▶️▶️

For links and resources mentioned in this episode, please visit TechPixies.com

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