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Hello, and welcome to the Cut Flower Podcast, with Roz Chandler.
Today Roz is joined by Caroline Beck who she met on instagram. Caroline was a Gardening Journalist prior to becoming a cut flower farmer.
In todays episode they are discussing:
- How Caroline got into the world of cut flowers.
- Moving from a windy farm to a walled garden and being evicted.
- Why you need to do some marketing.
- Who do you think is going to be interested in a flower farm?
- Writing a book by mistake.
- The importance of pivoting your business.
- You’ve got to learn from failure.
- How do you break the supply chain issue?
- If we practice supply chain and correct the land, you’ve cracked the UK market.
- Be realistic about what you want your income to be.
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This podcast episode is sponsored by First Tunnels, leaders in domestic and commercial product tunnels.
- https://fieldgateflowers.kartra.com/page/newsletters
- Flower Farmers Retreat 2024 (21 &22 September): https://fieldgateflowers.kartra.com/page/businessretreat2024
- 2024 Farm Day at Field Gate Farm (10 August): https://fieldgateflowers.kartra.com/page/farmvisit
- A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
- The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
- Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
- Instagram: https://www.instagram.com/fieldgateflowers
- Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
- Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection