This Unwanted Cold Call Made Possible Thanks to This Month’s Sales Quota

All links and images for this episode can be found on CISO Series.

A CISO calls on security vendors to stop the spamming and cold calling. Are these annoyances the direct result the way salespeople are measured? Is that what drives the desperation and bad behavior?

This week’s episode is hosted by me, David Spark (@dspark), producer of CISO Series and Andy Ellis (@csoandy), operating partner, YL Ventures. Our guest is Dmitriy Sokolovskiy, CISO, Avid.

Thanks to our podcast sponsor, Varonis

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In this episode:

• What NEW ways could salespeople be measured that would encourage good behavior with CISOs?
• There's still this desire to draw a linear path to sales, but how often does it cleanly play out that way?
• Are integrators, MSSPs, and resellers leveling the playing field for cybersecurity vendors?