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The Duct Tape Marketing Podcast

Business:Marketing

What To Say To Get Your Way

2023-02-22

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In this episode of the Duct Tape Marketing Podcast, I interview Jonah Berger. Jonah is a Wharton School professor and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst. He has a new book we're going to talk about — Magic Words: What to Say to Get Your Way.

More About Jonah Berger: