Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
Don't Like Marketing? Here's What You Need at the Minimum
Do you ever wish that you didn’t have to market your business at all?
Do you wish that you could spend all of your time delivering your programs and working with your fantastic clients instead of trying to find the next client?
Well, I’ve got some good news, some bad news, and some even better news for you.
The good news is that there’s a very good reason why experts hate marketing their businesses. The bad news is that you still have to do it, especially if you have dreams of delivering group programs, writing a book, or just making more of an impact in more people’s lives.
But the even better news? There are steps that you can take to make marketing an easier lift in your business.
And that’s what I’m sharing today.
In this episode:
Why experts suck at marketing, and why you need to learn to do it anyway
Why your business needs a Minimum Viable Meaningful Messages
Three sets of messages to grow, engage, and offer your work
Learn more about Michelle Mazur:
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Resources:
Against the Rules with Michael Lewis
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