The Predictable Revenue Podcast
Business:Management
289: The Importance of Clean Data When Prospecting with Jake Biskar
Jake Biskar joins Collin Stewart on this episode of the Monthly Meta Podcast to discuss the importance of clean data when prospecting.
Jake is a consultant at Iconic Air and Marketing Manager at Yahoo for Business.
Highlights include: how inaccurate contact data affects prospecting (3:45), why SDRs need to control who they’re contacting (6:19), how Clay.run streamlines the prospecting process (8:20), how Clay integrates with LinkedIn for better account scoring (13:02), tools for better targeting (26:13), using data and AI for faster sequence design (38:55), and the future of the SDR role with AI (51:40).
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