[1/4] Get Unstuck: The Power of Present Courage

Want more digital marketing tips for writers, coaches, and course creators? Subscribe to our weekly newsletter: https://www.marketyourmessage.com/monday

Introduction:

• Introduces new series called "Get Unstuck"
• Explains that the series will cover tips, tools, and strategies to help writers, speakers, and coaches overcome challenges and get unstuck
• Sets up the topic of present courage and shares a personal story to illustrate it

Story:

• Recounts the night before a live event where the speaker, Jonathan Milligan, planned to play his first YouTube video to show attendees how bad he was when he first started
• Discovers that the publication date of the video was exactly 10 years prior to the event
• Reflects on how the moment of courage to publish the video led to a room full of people wanting to learn from him a decade later
• Introduces the concept of present courage

Present Courage:

• Explains that every successful business can be traced back to a moment of present courage, such as signing a lease or buying a domain name
• Shares examples of successful companies started in humble locations (e.g. Disney in a barn, Amazon in a garage)
• Argues that to get your message into the world, you need present courage
• Illustrates the concept of present courage with a mental visual of a 20-foot wall with a rope hanging down, and thousands of people rooting for you to climb over it to reach your big dream
• Quotes John Wayne: "Courage is feeling the fear and saddling it up anyways"
• Asserts that courage comes when we make do with what we already have and step forward, despite personal lack
• Shares a prayer from Martin Luther King Jr. to help strengthen resolve and accept one's tools, however dull they may be
• Encourages listeners to start before they feel ready and to develop their tools over time