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Business:Marketing
28. Your Podcast Is Part Of Your Brand: A Framework to Starting and Maintaining Your Podcast
In the past decade, podcasts have completely changed the world of content creation. Your favorite actor has a podcast, your favorite company has a podcast, even your marketing team has a podcast. But not all podcasts are created equal. Despite creating amazing content, many brands struggle to exceed their podcasts goals. Failure to gain an audience can result in burnout and even ending the show that you worked so hard to build.
In today’s episode, Emma rides solo as she discusses her own podcast journey, and delves deeper into why some podcasts flourish, while others flop.
Listen in as we speak about:
How Emma discovered the massive, free education that podcasts can provide to listeners
The real work that actually goes into producing a quality podcast
Why your current, amazing podcast isn’t performing the way you hoped
How you can boost your podcast performance, and who can help
And much, much, more!
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