Eric Siu explores the question of whether it's essential to build an audience before launching a business.
TIME-STAMPED SHOW NOTES:
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[00:00] - Why building an audience first will give you a lot of leverage
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[01:00] - How to start building a massive audience
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[03:34] - Maximize hiring experts to execute your media concepts
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[04:00] - Proof why attention and audience are GOLD
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