Dan Kennedy's Magnetic Marketing Podcast
Business:Entrepreneurship
Using The Four Pathways Of Differentiation To Set Your Business Apart
How are you differentiating yourself from the competition? Are you switching up the price points? Adding a new angle to your offering? Maybe you've started advertising to a whole different market? There are a few key paths you can take in order to stand out from the crowd, and Dan Kennedy wants to make sure you understand them all.
Joined by boutique business model expert Sarah Petty, Dan discusses the four key pathways of differentiation, and how, when properly utilized, they can change your business for the better.
MagneticMarketing.com
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