$KIDZ Follows Up $15M Record Revenue With New Ad Platform Targeting Over 1 Billion Monthly Teens & Parents

Kidoz $KIDZ $KDOZF owns the biggest mobile advertising platform for kids and families.  How big?  There are almost 4,000 apps around the world using Kidoz reaching over 400 MILLION kids

 As a result $KIDZ is the market leader as the premier provider of safe contextual mobile advertising for kids, which can be seen with these top brands on the $KIDZ network:

• Disney
• McDonald’s
• Hasbro
• Lego
• Trusted Partner of Apple & Google

TRACK RECORD OF RECORD REVENUE GROWTH SINCE 2017

Make no mistake about it $KIDZ is no flash in the pan.  The Company has continually delivered record revenues as follows:

• 2017 $1.9M
• 2018 $3M
• 2019 $4.5M
• 2020 $7.1M
• 2021 $12.4M + 74%

 

$USD 15,000,000 RECORD REVENUE IN 2022 -  DESPITE GLOBAL AD SLOWDOWN

These record revenues would be an incredible result in any given year … but in 2022 $KIDZ performance was exceptional given the fact it bucked the trend in a year where the likes of Google, Meta, Snap and Warner Bros Discovery shares fall as ad woes weigh. 

In addition to the record revenues $KIDZ also delivered record performance in these metrics: 

• 2.1B Paid Impressions
• 1.14B Video Views
• 650M Rich Media Ads

4 MAJOR CATALYSTS PAINT A BRIGHT FUTURE OF GROWTH FOR $KIDZ 

1.  BILLIONS OF $$ STILL MIGRATING FROM TV TO DIGITAL  

Traditional television has already lost ~ 50% of its kids audience, who are transitioning to digital via videos and gaming.  That trend is only expected to continue as traditional TV simply fails to keep up with the power and variety of digital media for kids. 

As such, logic dictates that kids brands are migrating and will continue to migrate over to digital - which $KIDZ states equates to multi-billions of dollars.

 

2.  KIDS DIGITAL ADVERTISING MARKET GROWING RAPIDLY TO 2031   

 

The market for kids digital advertising grew to over $US 3.54 Billion in 2022.

 

More importantly however, as the fastest growing segment Between 2021-2031, it is expected to increase at a compound annual growth rate (CAGR) of roughly 22% to reach $US 21 Billion

 

3.  BILLIONS … BILLIONS … IN GOVERNMENT FINES FOR VIOLATING KIDS PRIVACY

 

Ever since the Facebook / Cambridge Analytica scandal of 2016 in which it was discovered that data harvested from millions of people's Facebook accounts was sold without their consent, governments around the world have come down hard on platforms and ad networks to protect private data and how kids are targeted - and the fines have been HEAVY:

 

$520,000,000 FTC fines Fortnite maker Epic Games $520M over children’s privacy

 

$400,000,000 Meta (Facebook) Fined $400 Million For Failing To Protect Kids' Privacy On Instagram

 

$170,000,000 Google and YouTube Were Ordered To Pay Record $170 Million for Alleged Violations of Children’s Privacy Law because the FTC and New York Attorney General alleged YouTube channels collected kids’ personal information without parental consent

 

$29,000,000 TikTok Faces a $29 Million Fine for Violating Children’s Privacy

 

As the market leader and the premier provider of safe contextual mobile advertising for kids that is already working with some of the biggest brands on the planet, $KIDZ should be a natural beneficiary of brands looking to avoid these kinds of mega fines by delivering fully compliant ad campaigns.

 

4.  MARKET CONSOLIDATION

 

Is $KIDZ a potential takeover target?  $KIDZ continues to build its core business but can not ignore the fact that its main competitor (SuperAwesome) bought by Epic Games In 2020 for undisclosed … which was whispered to be $US 300,000,000 

$KIDZ won’t be distracted by market consolidation that is only expected to accelerate but won’t rule out the possibility either.

 

But wait, there’s more…

Late last night, the company announced Prado: Mobile In-App Technology that Reaches Over 1 Billion Monthly Active Users

Now sit back relax and listen this powerful interview with Eldad Ben Tora, Prado President and said Jason Williams, CEO of Kidoz.