143 (Sell): Part 2: Weaving showmanship into your sales process (Vin Matano, Sr. Account Executive IC-5 @ Demandbase)

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FOUR ACTIONABLE TAKEAWAYS

• Keep your multithreading separate to first establish direct lines of communication, and then weave them together later. 
• Once you have the group threaded together, separate out the master recap email from individual recap emails. 
• Put on a show! Vin used the number 282 to start a presentation, which was the number of LMS providers on G2 crowd, and the person who guessed the number correctly received a bottle of wine. 
• Attach discount percentages to levers so prospects have control over how they can buy themselves a discount.

PATH TO PRESIDENT’S CLUB

• Sr. Account Executive IC-5 @ Demandbase
• Strategic Advisor @ Aligned
• Strategic Partner @ Outplay

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