Today on Nation, we are talking all about how to be a unicorn! That is how to be unique. How to get someone to buy YOUR services other than your competitors. People who have no value sell themselves on how cheap they are. Because with no value, or nothing that makes them unique, they can only make themselves cheaper. That is a race to the bottom. Competing on price is a way to devalue you and lose company profits. So if you own a small business, this week is for you!
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