The PPC Den: Amazon PPC Advertising Mastery
Business:Marketing
How Do I Optimize for Total ACOS Goals in Amazon Advertising? (Classic)
Destaney Wishon from BetterAMS talks about the all-important Total ACOS metric that everyone loves (and loves to hate 😈). Although crucial to Amazon's Advertising success, tackling Total ACOS can often be misunderstood. In this episode, Michael and Destaney dive into the factors that influence Total ACOS, provide tips for setting specific goals related to Total ACOS, and explain why bid optimization is the secret sauce that ties it all together.Â
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Disclaimer: This episode originally went live in September 2021. The taco giveaway is closed. (Sorry!)Â
🦡 Highlights ​​
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🦡 Resources & Links
Where to find Destaney, BetterAMS
Original Episode Show Notes
How to Optimize for Total ACOS Goals
Prosper Show
Total ACOS Trinity
Your Guide to Amazon Advertising Strategy
PPC Booster Series
How Do I Improve Amazon Total ACOS Fast? Boost Organic Ranking
How Can I Use Amazon Advertising Stats to Manage My Amazon PPC?
All About Amazon Advertising Stats
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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Destaney Wishon
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro MorenoÂ
Graphic Designer: Vanessa Nieto
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