#162: My Solo Business Retreat Reminded Me to Always Be Marketing

On today’s show I share my structure, agenda and my action plan developed during my most recent solo business retreat.

Here’s what I share with you in this episode:

• Please leave a rating and review for Deliberate Freelancer on Apple Podcasts or any other podcast platform. 
• Why I chose Thomasville, Georgia, for my latest solo business retreat.
• How I structured my retreat and my theme for the two days.
• What happened when I stopped consistently following my Always Be Marketing rule.
• How Austin Church’s podcast Freelance Cake helped me.
• The two big questions I asked myself as I started my retreat. 
• How I evaluated my best income months from 2022 and built lessons and action around what worked in those months.
• How I created a list of top-level services that bring in money and are services I enjoy — so I can focus on getting work in those areas first. 
• The two areas I am focusing on as part of the new marketing strategy and action plan I created. 

Biz Bite: Let an app do your errands

The Bookshelf: “The Verifiers” by Jane Pek

Resources:

• Join the Deliberate Freelancer Facebook group. 
• Support Deliberate Freelancer at Buy Me a Coffee.
• Melanie’s other podcast, Association Station
• Episode #153 of Deliberate Freelancer: My 2022 and Q4 Audit and Six Lessons from Last Year
• Episode #152 of Deliberate Freelancer: How Mary Tindall Began to Earn $200,000 a Year as a Freelancer
• Episode #160 of Deliberate Freelancer: The Dreaded Feast or Famine!
• Episode #98 of Deliberate Freelancer: Six-Figure Freelancing: The Benefits of Selling Strategy and Outcomes, with Austin Church
• Freelance Cake podcast: 7-Step Freakout Protocol for Getting Last-Minute Freelance Income
• From the Front Porch podcast
• The Bookshelf in Thomasville, Georgia