296) Stop Scaling Mediocrity: Curating Confidence Through Video in the Age of AI

Automation is dominating the marketing world with the continuing rise of regenerative AI. But as humanity continues its infant journey in this new frontier, many people are getting caught up in a lifeless deluge of digital pollution.

And as returning guest Ethan Beute, Chief Evangelist at BombBomb and co-author of Human-Centered Communication, suggested, people’s trust in digital content will further erode the worse the noise gets.

In this episode of our Exponential Insights series, we examine why video could be the great differentiator in human relationships for financial leaders and their brands in the Age of AI.

Join us as we discuss:

- How video builds trust and differentiates your brand (8:02)

- Communicating confidence in commercial relationships (22:07)

- The dangers of producing AI-generated video at scale (35:54)

Check out these resources we mentioned during the podcast:

- ethan@bombbomb.com

- Ethan Beute

- Human-Centered Communication: A Business Case Against Digital Pollution

You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.

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