How The Lost Breed Took Over Gym Culture w/ An Exclusive Brand, Viral Workouts & Motivational Videos
The Lost Breed has become a staple in gym culture with their exclusive clothing brand, viral workouts, and motivational videos. But how did they break into the fitness industry and make it to the top? Co-owner Joshua Levitan joins the 2nd Wind Podcast to tell the story of The Lost Breed.
In this episode, Joshua reveals how he and Ant Lugo built The Lost Breed from scratch. Joshua doesn't leave any stone unturned, as he reveals all the challenges and success that The Lost Breed has encountered along the way. Joshua explains what it took to open a gym in a post-covid world, why he moved to L.A. to pursue content creation, and how going to the gym can build healthy habits. Joshua also opens up about his struggles with self-doubt, depression, and mental health.
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