Why Trying to Get it “Right” Keeps Your Business the Best-Kept Secret in the Industry

Is your business flying under the radar?  Happy clients who get great results see you as their secret weapon. 

Being the best-kept secret kind of sucks, doesn't it? It means that you're losing out on clients revenue, opportunities to let your expertise shine through so that it reaches more people. 

How can you stop flying under the radar? Well, it starts by letting go of this one pesky little thought that stops you from putting your work out in the world. 

And then it's just about following this three-step process that will help make marketing suck less. Are you ready for that? Let's dive in.

In this episode:

• Why no one is actually noticing what you're doing as much as you are

• Two big Rebel Truths about getting marketing right 

• The three steps to making marketing less intimidating

Resources mentioned:  

• Brene Brown

• Wes Kao

• Spotlight Effect

• Don't Like Marketing?  Here’s what to do at the minimum

• Achilles’ Heel Assessment

• Minimum Viable, Meaningful Marketing Message Episode