REB Business Empowerment Showcase: Feedback-fueled tech evolution

To maintain agility in technology and its adoption, businesses are advised to continuously embrace and apply feedback-driven insights.

In this episode of the REB Business Empowerment Showcase, host Grace Ormsby is joined by Lauren Barham, the national products and training manager for Raine & Horne, to discuss the transformative power of technology in the real estate industry over the past four years and how tech adoption can be the key differentiator for businesses to stand out.

Lauren gives a behind-the-scenes look of the step-by-step process that goes into developing a new tech product, how it can be seamlessly integrated into a business, and explains why she believes technology will enhance, rather than replace, human processes in the real estate industry.

Tune in to find out:

• The benefits of being early adopters of AI-driven technology
• Why feedback loops are important in tech development and adoption
• How to provide the right training and support when integrating tech into business processes.

To learn more about Raine & Horne and their technological offerings, visit https://www.raineandhorne.com.au/

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If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend a voice to the show, email editor@realestatebusiness.com.au for more insights.