Visa Global Sponsorship Strategy SVP Andrea Fairchild says: Behind every number there is a story

Ep. 148: Equestrian and track & field shaped the leader responsible for Visa’s partnerships with the NFL, Olympics, and FIFA.  In the months leading up to the 2023 FIFA Women’s World Cup in Australia and New Zealand, Andrea’s team will launch a marketing campaign based on the premise that “behind every number, there is a story” that will bring the achievements of these world-class athletes to life!!

Our BONUS RESOURCE for this episode includes fill-in-the-blank notes and reflection questions. Click here to download the bonus resource.

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Special thanks to Kyle Smedley and David Beira for making this episode possible.