BBP 172 : How to Make People Do What You Want on your Website
Wouldn’t it be great if people just did exactly what you wanted them to?
Well, I’m not into mind control as such, but when it comes to your website, there are some simple tricks you can use to ensure people actually check out your site and then take the action you want them to take on there…
…whether that be to sign up, book or buy.
Following on from last week’s episode where we covered the absolute basics of your website, this week I’ll share with you the pages you need, and the layout I recommend to ensure that both types of client who arrive on your website find what they need easily, and do what you want them to do.
Welcome to the crucial second part of our Weaponise Your Website.
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EPISODE HIGHLIGHTS:
Key Questions To Ask When Designing Your Website (4:05 )
The Right Page at the Right Timel (16:51)
Nurturing Client through Data Capturing (18:35)
Level Up Your Retail Sales with Shopify (21:50)
Links:
shopify.com/beautybusiness
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“Think of your website as your information hub. It is where you want to send people to take that next step that’s right for them.”
– Adam Chatterley –
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