Can Esport Leagues Be Profitable?

The esports world is starting to teeter, the NYT wrote last month. Today, we get perspective on whether that’s true or not. Evil Geniuses is an esports organization with over 14 million followers across the globe, and it harkens back to the 90s when it was known as Quake Clan in Canada. We sit down with Nicole LaPointe Jameson, a CEO with an insatiable consumer passion for gaming but also a background in distressed assets — or in normal person speak, companies that desperately need optimization and cost tuning to turn them profitable. Is esports a financial endeavor that can be righted from the realm of negative operating income, and where will EG’s edge come from? Furthermore, what can esports do to ameliorate some of the toxicity in games, and how has EG been playing a role in fostering a healthier community for players of all backgrounds? 

To learn more, make sure to visit https://evilgeniuses.gg/. You can also find Nicole LaPointe Jameson on LinkedIn.

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Sound design by Gavin Mc Cabe.