How To Get Your Brand Protected

In the context of so many recent changes in technology and business, entrepreneurs and brand leaders need to stay abreast of what keeps their companies and ideas safe. In this recap episode, AJ goes over the biggest lessons that Heather Pearce Campbell shared during our recent chat with her. The focus of the conversation with Heather was the legal steps that are vital for any business to take, and here, AJ covers a few of these that stood out. You can expect to hear some insight into intellectual property considerations, the different types of agreements and their legal requirements, and all about legal entity structure. So make sure to tune in and also listen to our full episode with Heather if you have not already!