Data is the Fuel That Drives Technology with Ronnie Sheth

In this episdoe of "Austin Tech Connect", Thom Singer sits down with Ronnie Sheth from Senen Group.  Ronnie was into "Data" before data was the hot topic it is today. She is passionalte about how data applies to all businesses, large and small.

Founded in 2010 in Toronto, Canada, SENEN was established to provide strategic advisory services to high-tech startups. With a complete understanding of how technology ecosystems operate, they provided critical insights to technical founders and teams around navigating the B2B sales and marketing space. As they added larger enterprises to their client base, Senen Group realized that organizations both large and small struggle to address three key challenges:

Senen group is a one-of-a-kind marketing firm that combines strategy, creativity and agile execution to achieve maximum total customer lifetime value. Instead of solely focusing on traditional top-of-the-funnel activities, they adopted a holistic, life-cycle marketing approach across the funnel to fuel rapid growth.

Ronnie Sheth helps Tech, Retail, CPG & Energy enterprises optimize revenue & drive above-average growth using a combination of data-centered strategic consulting and agile execution of recommended strategies.

Select Clients: Nike (Retail), Pepsico (CPG), IBM (Technology), Emera Technologies (Energy), Iconixx (VC-backed scale-up).

 

*** Recognized as one of the Top 300 Innovators & Innovation Enablers in Austin***