Senators introduce S-269, the sports betting ads bill

This week, Senator Marty Deacon introduced Bill S-269, the National Framework on Advertising for Sports Betting Act to put guardrails in place on sports wagering advertising across Canada’s gambling (and media) industries. Deacon and fellow Senator Brent Cotter joined the latest episode of the Gaming News Canada Show podcast presented by Osler, Hoskin & Harcourt LLP to explain the rationale for introducing the act, and the process to get the bill passed.

“We’re trying to make sure there’s some guardrails. We’re looking at pulling that [advertising] in, but we’re not saying, ‘no more’'” Deacon told the GNCS audience. “It’s a balance. I’m not going to deny that, but I think it’s important that we keep that as our laser focus.”

Great Canadian Entertainment executive Chuck Keeling joined the show from Vancouver to discuss Tuesday’s official opening of the Great Canadian Casino Resort Toronto, a massive property that when completely finished, will include a gaming floor with slot machines, gaming tables and sports betting kiosks, a 400-room luxury hotel, a 5,000-seat entertainment theatre, a 250,000-square-foot green roof, and plenty o’ parking. Woodbine Entertainment has also been lobbying for customers of both the new casino resort and the adjacent Woodbine Racetrack to have direct access to public transit, Keeling confirmed.

Regular guests Amanda Brewer of Kindred Group and Betano’s Kris Abbott provided their thoughts on the proposed sports betting advertising bill, Toronto’s new $1-billion casino resort, and some final musings on last week’s Canadian Gaming Summit.

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