The Multifamily Broker Podcast
Business:Investing
Ep. 140 How Building A Brand Can Get You More Sales In Real Estate!
HAVE YOU BUILT YOUR OWN BRAND YET? Treating yourself as a business person and maintaining a positive reputation is the mindset to be in when you are ready to grow a brand!
In this video I emphasize the importance of building a brand in the commercial real estate industry. I highlight how build an audience through various outreach methods and the significance of capturing emails and nurturing the email list to build relationships and increase sales.
The concept of a funnel is discussed, as well as treating oneself as a business person and maintaining a positive reputation.
⭐️Enjoyed this video? Check out another video about scaling social platforms with Evan Carmichael HERE: https://youtu.be/x0VKyuoZMrQ
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Transcript: "So if you, if you think about it, a brand is like a bouquet, a bouquet actually isn't anything because if you drop it, it's just flowers, right? But inside a bouquet of flowers, you have these flowers that stand for something in a brand. So like, you know, a brand can have, you know, can stand for honesty, you can be associated with real estate and you can be, you know, a five star service. It's just what someone thinks about when they think of Ryan Merriken, Dylan Ackley, right? That's what a brand is. So a brand actually isn't anything just like what people associate you with in their mind when they think about you, most of you in this room are not that well known in the industry. So let's change that. I'll show you how to change that because a brand creates longevity. Like I'm like finally seeing the benefits of like creating a brand because I'm getting a ton of like inbound requests and like inquiries. I think if you don't want to do outbound forever and you want inbound, it's good to have both and putting yourself out there creates inbound some really good that I heard was like, you guys may think that it's about who, you know, but it's actually not about who, you know, it's about who knows who you are because people know who you are, they'll do business with you or have a chance of doing business with you. That's why creating a brand is so important. And how do you do that? Does it make sense by the way? So if you have like a, let's see, you give your"
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