In this episode, real estate agent Sol Villarreal joins us to discuss the capabilities and limitations of ChatGPT and other AI systems. Sol provides his perspective as a Realtor (in his capacity as an SKCR and WR board member) navigating this new technology.
Key topics covered:
- Brief background on ChatGPT - what it is, how it works
- Potential uses for ChatGPT and AI in real estate
- Generating listing descriptions. Creating outlines, and creating formulas for Google sheets and Excel.
- Limitations of ChatGPT - lacks real world knowledge
- Concerns about misinformation, bias, errors
- Ethical implications of using AI, need for human oversight
- Future outlook - how might AI evolve and impact real estate
- Sol's thoughts on integrating AI as a realtor
- Advice for realtors considering using ChatGPT/AI
- Questions from Michael about ChatGPT's capabilities
Key Take aways
- Leverage advanced conversational AI like ChatGPT 4, Claude 2, poe for coherent, nuanced responses.
- Check out Google's tool is called SGE, its utility is for more-factual searches rather than conversations.
- SGE, Bard, and Bing Chat are distinct from GPT-4 and Claude 2 in that SGE, Bard, and Bing Chat are connected to the internet, so they can give you real-time information (as opposed to the other models that don't have any news or information from after their cutoff dates in 2021/2022). "Natural language and conversations" are the specialty of GPT-4, Claude 2, Bard, and Bing Chat.
- Use generative AI like DALL-E 2 and Midjourney to create listing images and marketing visuals.
- Stay up to date on AI via the Hard Fork podcast and other emerging systems.
- Remember these tools have flaws - fact check and use ethically.
- AI should enhance human skills, not replace realtor roles and judgment.
- Balance utilizing AI's capabilities with understanding its limitations.
- With the right mindset and approach, AI can help realtors work smarter and provide better experiences.
- This is just the beginning - AI will rapidly evolve in the coming years. Keep learning and assessing how to integrate it into real estate.
The key is leveraging AI thoughtfully while focusing on the irreplaceable human touch of a realtor's guidance and expertise.
Contact Sol Villarreal at sol@windermere.com