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異端のマーケティング ~スモールビジネスのWebマーケティング戦略~
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KGIは算数
KGIとはKey Goal Indicatorの略で、簡単にいうと最終目標のことです。
KGIを達成する方法を考えるうえで役立つのが算数です。
実際に例題を用いながら解説します。
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