You need more sales, not more advice. And to get there, you need to build a sales force that has the capacity to work full time from setting appointments to closing deals. To learn more about building a revenue machine, I caught up with David “Ledge” Ledgerwood, Co-Founder & Managing Partner at Add1Zero, which provides lead-to-close sales execution for B2B technology companies.
In this episode, David explains:
- His professional journey and how he founded Add1Zero.
- When businesses should build a sales force and what to look for in a sales team.
- How to determine a good or bad sales lead.
This post includes highlights of our podcast interview with David “Ledge” Ledgerwood, Co-Founder & Managing Partner at Add1Zero.
For the entire interview, you can listen to The B2B Revenue Executive Experience.
If you don’t use Apple Podcasts, we suggest this link.
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Previous guests include: Mary Shea of Outreach, Udi Ledergor of Gong.io, Jeroen Corthout of Salesflare, Mark Colgan of Speak On Podcasts, Justin Hartanov of Syndigo, Gessie Schechinger of OnCourse
Check out our three most downloaded episodes:
- 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Et Tu, Brute?: How Leaders Can Overcome Deceit & Sabotage
- You Need a Vision: Managing Acquisitions as a Growth Strategy w/ Justin Hartanov
If you are interested in joining The B2B Revenue Executive Experience as a guest, please complete this form: fame.so/vsa-guest