013. Steal my easiest email subject formula

Ever sat and scratched your head when it came to the email subject line... only to title it 'open me', 'august newsletter', 'program launch' or something lacklustre and beige? Not anymore, my friend! Introducing my email subject formula — this is taken straight out of my program, Give Good Email.

The email subject formula — mix and match with your subject and preview.

1. Ask a question
2. Personalise it (great for personalisation if targeting a segment)
3. Make a shocking statement
4. Promote curiosity
5. Make it rare or scarce
6. Make it emotional/tap into a desire point/pain point

Resources
Give Good Email - https://www.professionalbabe.com/give-good-email/ 

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

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