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Inclusion and Marketing

Inclusion and Marketing

Business:Marketing

75. Inclusive marketers react to campaigns from Barbie, Sainsbury's, McDonald's, and more

75. Inclusive marketers react to campaigns from Barbie, Sainsbury's, McDonald's, and more

2023-09-07
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One of the benefits of including others are the diverse perspectives you get when looking at a situation. In this episode, I invited my inclusive marketing colleagues Matthew Tsang and Joyann Boyce to the show, and together we reviewed, reacted, and gave our perspectives on several brand campaigns that were published around the world.


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Joyann Boyce at Arima & Co

Matthew Tsang at AndHumanity

Sainsbury's ad

B&Q ad

AI Barbie

"Barbenheimer" controversy

MacDonald's commercials side by side

view more

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52. Diversity and inclusion data: How to capture and use It to achieve your business goals
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49. How smart brands are closing the gender pay gap
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48. How to create an inclusive workplace culture with Leanne and Al Elliott
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47. How to increase customer success for people who are not in the majority, with Natalia Sanyal
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46. Inclusion wins at SuperBowl LVII
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45. Factors that influence your customers' success you need to be aware of
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44. [Listen to Them] Black consumers share what they want brands to do to earn their trust
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43. [Listen to Them] All representation isn’t created equal. Black consumers share what works for them and what doesn’t
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42. [Listen to Them] Are you using your brand’s power for good? How marketing impacts the way consumers feel about themselves
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41. [Listen to Them] Working with people different from you will soon be the norm. Black talent share what you need to know to make it work
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40. [Listen to Them] This is what a high-performing diverse team looks like, according to Black talent
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39. [Listen to Them] Common micro-aggressions your Black talent encounter in the workplace
2023-02-02
38. [Listen to Them] Black women are used to being the only ones like them in a room in professional settings. Here’s what it’s like
2023-02-02
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