[Top Agency Series] The Anatomy of an Effective YouTube Ad with Aleric Heck of AdOutreach and Keyword Search
Aleric Heck is a YouTube ads expert and the founder of AdOutreach and KeywordSearch.com. He has been in the online marketing industry for the past seven years and has helped thousands of business owners scale and grow their businesses using laser-targeted YouTube ads.
Aleric and his team have helped clients generate over $200 million in sales from YouTube ads. His ventures have been recognized as some of the fastest-growing companies in the industry, with AdOutreach scaling to eight figures and ranking number 60 on the Inc 5000 list. Aleric is also known for his innovation in leveraging AI technology to supercharge ad audiences.
In this episode…Are you a brand looking to reach the right audience through online platforms? How can you leverage YouTube ads to bring your products and services to the notice of the right persona?
Aleric Heck shares his journey from starting a YouTube channel at a young age to becoming a YouTube ads expert and running two successful companies. He discusses the power of YouTube and video marketing and how he leverages AI targeting to reach the right people at the right time.
Aleric also talks about the evolution of Google and YouTube media buying and how AI has changed the game. He shares how KeywordSearch.com, a tool initially built for their clients, has grown into a standalone company that helps businesses target their ads using AI.
In this episode of Inspired Insider Podcast, joint host Dr. Jeremy Weisz, as guest Aleric Heck, shares some insights into how he scaled his agency to over eight figures and the importance of relationships in business. He also discusses the value of podcasting as a marketing tool and how providing true value in video ads can drive sales.
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