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Engage Video Marketing Podcast

Engage Video Marketing Podcast

Business:Marketing

EWS044: 4 Brand Story Prompts

EWS044: 4 Brand Story Prompts

2018-04-09
Download Right click and do "save link as"

In today's solo episode, we're going to talk about 4 of the most popular brand story types. And how you can think about these to prompt your own brand storytelling.

Back in episodes 19 & 20, I unpacked Christopher Booker's 7 Basic Plots for Stories in general. But today, we'll just discuss the top four of these to create your own brand stories.

In this episode:
  • Noting key moments of your life that can become part of the stories - both personal & professional
  • Story types
    • Journey
    • Adversity
    • Origin
    • Awakening

  • Examples of entrepreneur's stories using these types.

Links mentioned in the show:

Episode 19

Episode 20

The Seven Basic Plots: Why We Tell Stories

Episode 8

view more

More Episodes

EVM068 The YouTube Growth Tipping Point with Philip Van Dusen
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EVM067 How to be Confident on Live Video with Ian Anderson Grey
2018-10-22
EVM066 From Storytelling to Selling
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EVM065 Go-to Video Marketing Tools
2018-10-08
EVM064 Personal Branding and LinkedIn Video with String Nguyen
2018-10-01
EVM063 5 Steps to Position Yourself as an Expert through Online Video
2018-09-24
EVM062 Connecting with Millennials through Social Video Strategy with Brian Fanzo
2018-09-17
EVM061 Video and Facebook Ads with Paul Ramondo
2018-09-10
EVM060 Video marketing strategy at scale with Hope Horner
2018-09-03
EVM059 Listening to Your Audience to Supercharge YouTube Growth with Justin Brown
2018-08-27
EVM058 A Full Funnel Video Framework
2018-08-20
EVM057 How Collaborative Production Workflows Lead to More Effective Video Marketing with Emery Wells, CEO of Frame.io
2018-08-13
EVM056 Taking Personal Training Virtual with Video with Jeff McMahon
2018-08-06
EVM055 How Video Marketing Led to Massive Growth of this Physio Practice with Jack O'Brien
2018-07-30
EVM054 7 Elements to Effective Video Strategy
2018-07-23
EVM053 Storytelling and Brain Science with Clare Edwards
2018-07-16
EVM052 Content Marketing: What's Hot Now and What's Next with Chris Marr
2018-07-09
EVM051 Welcome to the New Engage Video Marketing Podcast
2018-07-01
EWS050: What's Next for the Podcast
2018-05-21
EWS049: Engaging Sports Fans with Story
2018-05-14
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