#419: Headless E-commerce and CX with Chris Bach, Netlify

Today we’re going to talk about headless e-commerce, and how it improves personalization, reduces friction, and drives greater loyalty.

To help me discuss this topic, I’d like to welcome Chris Bach, Co-Founder, CCO and CSO at Netlify a company that powers web experiences for major retailers like Victoria Beckham Beauty, Paul Valentine and Butcher Box.

RESOURCES

Netlify website: https://www.netlify.com

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SYNOPSIS

In this episode of The Agile Brand, host Greg Kihlstrom speaks with Chris Bach, co-founder, CCO, and CSO at Netlify, about the concept of headless e-commerce and its benefits for retail providers and customers. They discuss how Netlify powers web experiences for major retailers and the innovative opportunities that headless e-commerce presents.

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