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Deconstructing Data

Deconstructing Data

Business:Marketing

How Privacy is Influencing Modern First-Party Digital Marketing Strategies with Ted Sfikas of Tealium

How Privacy is Influencing Modern First-Party Digital Marketing Strategies with Ted Sfikas of Tealium

2023-10-16
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This week on Deconstructing Data we welcome Ted Sfikas of Tealium as he explores the profound influence of privacy in contemporary first-party digital marketing.
Dive into the integration of MarTech/AdTech with Omnichannel strategies, and grasp the growing significance of First-Party Data in today's landscape.
Understand the upcoming shifts in data for advertising.


view more

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