The King Of The ‘Self-Help’ Grift

On this week’s episode of Lever Time, David Sirota is joined by journalist and Citations Needed podcast co-host Adam H. Johnson to discuss the contradictions and hypocrisies of the multibillion-dollar self-help industry — an industry that has long convinced people that unhappiness is an attitude problem, and not a societal issue that needs to be addressed at a systemic level.

Adam’s recent story for The Lever exposed how one of the industry’s leading authors, Arthur Brooks, spent decades advocating for economic policies that have immiserated working Americans. As the former head of the American Enterprise Institute (AEI), one of the country’s most prominent conservative think tanks, Brooks was paid nearly $3 million a year to help lead campaigns against Medicaid expansion, free college, rent control, and universal health care.

In today’s interview, David and Adam unpack how large parts of the self-help industry grifts its customers, the history of AEI and its toxic influence on American politics, and Brooks’ career transition from sower of despair to peddler of happiness.

A transcript of this episode is available here.

Links:

• The Happiness Guru Who Immiserated America (The Lever, 2023)

BONUS: This past Monday's bonus episode of Lever Time Premium, exclusively for The Lever’s supporting subscribers, featured David’s interview with Media Matters’ Allison Fisher about Rupert Murdoch’s lasting impact on climate change, since the recently retired media mogul used his control of Fox News and hundreds of other media outlets to spread misinformation and climate denialism.

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