This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Business:Marketing
Breaking news as X year-over-year numbers plummet. Can the Elon-run social media site recover?
Meta, and more specifically Instagram, is being sued by 33 states. The charge? That the company repeatedly misled the public about the dangers of being on their platform.
Joe and Robert discuss the sad truth: Meta puts profits (and addiction) ahead of the future of America. Done and done.
And finally, new research suggests that trust in media is at an all-time low (and getting worse by the minute). But there is an opportunity.
Rants and raves include the B2B creator, TikTok launches an event, and new DC funding for local news.
This week's links:
X Usage Plummets
Meta Instagram Being Sued
Media Confidence in the US at a Low
DC Lawmakers Introduce Local News Bill
Marketing Needs More Marketing
The B2B Creator Opportunity
TikTok Events
OEF Night at the Races
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