My Favourite Failure: From the outside my lingerie business looked amazing but I’d got the key numbers wrong - Emma Parker

Emma Parker is the Founder of Playful Promises, a company behind a few lingerie and swimwear brands - including a lingerie brand of the same name.

What’s funny though is she lost that business despite the outside world thinking it was going amazingly well.

This is how Emma failed and how she recovered - and what you can learn from it about building businesses.

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