Your Relationship Blueprint for Success in Marriage... and in Business with Anita Toth | S2E002
Customer relationships are similar to marriages. It takes time and effort to establish, maintains, and nurture the connection.
Just like marriage, disappointment and dissatisfaction may gradually build up over time if no action is taken.
Many businesses make the mistake of dismissing client relationships as something that can be easily replaced.
They believe that when a customer leaves, they simply need to find another customer as a replacement. The truth is that if you’re constantly replacing revenue, your business is actually not growing.
On today's podcast, we'll be joined by Chief Churn Crusher and award-winning Customer Retention Strategist Anita Toth to help us tackle customer churn head-on.
Listen to the full episode to learn how to better understand why your customers churn and how you can create exceptional customer experiences as a means of retaining customers
We're here to help you discover ways to keep your customers longer - a surefire way to achieve consistent revenue and growth.
Connect with the Gain The Edge CEO and keeper of our vision, Jim, at https://jimp360.com/#vcard where you will find anything and everything about GTE.
Key Takeaways:
🟢 Recognizing subtle signs of customer disappointment and dissatisfaction
🟢 Using surveys, focus groups, and interviews as a data-driven basis for understanding why your customers churn
🟢 Comparing and contrasting the feedback from good fit customers (loyal clients) with those from poor fit customers (those who left)
🟢 Using the information you've gathered to improve your sales and marketing efforts
🟢 Seeing opportunities for improvement in negative feedback
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