1 Thing Your Social Media Brand is Missing.

Getting clarity in your social media branding can be a challenge.

We often get so caught up in who we are that we end up being incredibly vague.

That lack of clarity in who we means we end up lost in the crowd. 

So rather than thinking about who you are - it's better to focus on who you aren't. 

And using an 'enemy' to separate yourself from the crowded middle.