#73 - Crafting Revolution: A Conversation with Betsy Greer on Craftivism and Intentional Business

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What happens when crafting collides with activism? Craftivism. Join Saskia de Vaiter and author Betsy Greer as we unravel this powerful concept and its effect on creative entrepreneurs. We dive into how craftivism is not only transformative for individuals but a vehicle for fostering sustainable connections and growth on both personal and business levels. We share real-life experiences of navigating the discomfort of marketing and selling, emphasizing authenticity as the beacon guiding us through.

A turning point in many creative journeys comes from a place of trauma, self-doubt, or pain. Through the lens of the punk DIY mindset, we discuss the therapeutic power of crafting in overcoming these hurdles. Crafting becomes a pipeline for building confidence, connecting with others, and ultimately, making a difference. Here, we explore the significance of valuing your own work and expertise, sharing our personal approaches towards income generation, branding, and marketing within the crafting community.

The art of making is revolutionary—an act that disrupts systems and creates change. We delve into how making intentional, value-aligned decisions can bring about this revolution. As we discuss sustainable decision-making strategies, we reflect on the demands of conforming to marketing strategies and the need to carve your path. Lastly, we look at craftivism through

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