Broadsheet Melbourne: Around Town
Society & Culture
Rebecca Harding and Ingrid Kesa's Razor-Sharp Aussie Beauty Brand Cares About Your Body
It all started with a stolen razor. Well, several really. Rebecca Harding would use her boyfriend's razor for its simpler and superior design. She quickly realised that women's grooming products were falling short in functionality. Enter Lui: a body-care brand that aims to elevate your everyday routine. For the past three years, Harding has worked alongside beauty writer and brand expert Ingrid Kesa to bring two products to life—a razor and shaving cream. The response has been immense. Rebecca and Ingrid join 'Around Town' to discuss building a brand, working with young Melbournian women to develop the formulations, and Lui's range of new products launching this week.
New episodes of Broadsheet Melbourne Around Town drop Monday, Wednesday, Friday each week. Subscribe on the LiSTNR app to make sure you don’t miss an episode. And keep up-to-date on everything Broadsheet has to offer at www.Broadsheet.com.au, or at @Broadsheet_melb
Broadsheet Melbourne Around Town is hosted by Ruby Harris and produced by Nicola Sitch.
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See omnystudio.com/listener for privacy information.
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