Unfiltered Friday 12/8/23: The Art of Thoughtful Client Gifting with Kristin Fisher

Welcome to another episode of Unfiltered Fridays! Today I'm sitting down with my friend, Kristin Fisher, and diving into the power of meaningful gifting in business. We're talking all about how intentional gifting can set your brand apart, creating a lasting impression on your clients, and how outsourcing gifting to experts aligned with your brand will save you time while ensuring a consistent representation. Spoiler Alert: It's not just about the gift itself—it's about creating a lasting impression!

Here's a peek into what we talked about:

• Gifting as a Personal Touch: Why gifting goes beyond products/services, creating a memorable experience for clients, fostering appreciation, and building loyalty.
• Understanding Client Perspective: How you can tailor the gifting experience to resonate with clients, ensuring it aligns with what makes them feel valued and appreciated.
• Setting Your Brand Apart: How to use unique and meaningful gifting as a tool to stand out in a crowded market and enhance brand recognition.
• .Branding through Gifting: Why you should align gifts with brand values and client preferences, ensuring the gift reflects the brand's essence.

As a bonus, you can use code "CONSISTENCY" through the end of the year to get 10% off your holiday gifting at shopbocu.com 

Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy.

Learn more about the Instagram 9 Grid Strategy so you can step away from social media this season, without sacrificing your visibility!

Connect with Ruthie and The Consistency Corner on Instagram!

Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!