PhotoBizX The Ultimate Wedding and Portrait Photography Business Podcast
Business:Management
499: Gary Pope – How to attract your perfect couples to photograph their weddings
2023-01-24
Premium Members, click here to access this interview in the premium area.
Gary Pope of www.lovelongandprosperphotography.com is a Connecticut-based wedding photographer in the USA. He started his wedding photography business in 2017 after learning photography and video in his stint as a board game YouTuber. Yes, you read that correctly — Gary was an influencer in the board game space on YouTube.
Today, he clearly targets and serves geeky and introverted clients on his fantastically branded website.
He is the self-proclaimed expert on posing awkward people and couples.
His trades under the business name; Love Long and Prosper Photography. An obvious play (to those couples important to Gary) on the phrase made famous by Spock from Star Trek.
In this interview, Gary shares how he identified his niche and curated the type of content to attract his perfect, geeky couples to photograph their weddings.
Here's some more of what we covered in the interview: What’s on Offer for Premium MembersIf you’re a premium member, you should have received an email with links to your version of this interview – the full-length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to a fantastic back catalogue of interviews, and ALL future interviews delivered automatically to your phone or tablet.
Plus, special member-only interviews.
You are not a specialist when people first hire you. You learn it, then you become a specialist over time. – Gary Pope
You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews in the group. You will not find more friendly, motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?Following this interview, I’d love to know if you're taking anything away from what Gary shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business due to what you heard in today's episode.
Backlinks are extremely crucial. They're more important than you think. – Gary Pope
If you have any questions I missed, a specific question you’d like to ask Gary or if you want to say thanks for coming on the show, feel free to add them in the comments area below.
Upcoming Training to Transition into Pet Photography… ProfitablyTHE REGISTRATION PAGE IS OPEN AND DETAILS ARE AVAILABLE FOR THE UPCOMING TRAINING WITH KIRSTIE McCONNELL
Details are here: https://photobizx.com/learnpetphotography
The cost is only $97!
This training is perfect for wedding and family photographers looking to add pet photography to their offerings OR a photographer looking to go all in with pet photography.
The PRIMARY focus is how to profit from pet photography super fast.
Kirstie will be sharing all the tricks to hit the ground running to maximise your sales including:
- Which treats to use
- The best leads to make post processing fast
- The must have shots to maximise wall art sales
- The best language to use in your copy and calls to attract the best clients
- Which businesses to partner with to grow fast
- How to have pet owners book you now — what reason to give them to encourage the booking
If you've always wanted to photograph pets profitably and cut out all the trial anderror, this is your chance. Don't miss this one.
If you can't make the live training, as usual, you'll have access to the recording, the bonus portfolio review for profit (only for those registered before the live training) and supporting documents, all to be hosted on the PBX website right after the live delivery.
Register and more details here: https://photobizx.com/learnpetphotography
Each week I check for any new iTunes or Google reviews, and it's always a buzz to receive these… for several reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes and Google are the biggest search engine when it comes to podcasts, and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
The main reason why I don't want to stop working on SEO is because it's the thing that is going to keep on giving. – Gary Pope
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.
Gary Pope Website
Gary Pope on YouTube
Gary Pope on Instagram
Gary Pope on Facebook
Gary Pope on Tiktok
Gary Pope on LinkedIn
Episode 143: Ben Hartley – How To Build a Six Figure Photography Business Fast
My first wedding client was a really good friend of mine who I play board games with fairly often. They were so fantastic to work with! And that started my love of wedding photography, ESPECIALLY with geeky introverts like myself! – Gary Pope
Thanks again for listening, and thanks to Gary for sharing her thoughts, ideas and advice on how to attract your perfect couples to photograph their weddings with the see of targeted content across multiple platforms that speaks directly to them.
Facebook is by far my number one leader when it comes to lead generation. – Gary Pope
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, I hope everything is going well for you in life and business!
Thanks, and speak soon
Andrew
The post 499: Gary Pope – How to attract your perfect couples to photograph their weddings appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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