Michael Colarossi of Avery Dennison Apparel Solutions - ID Ideas

Michael Colarossi, Vice President, Innovation, Product Line Management and Sustainability for Avery Dennison Apparel Solutions, discusses how in the changing apparel manufacturing landscape, it is no longer enough to innovate for the sake of innovation. To drive lasting impact, garment labeling solutions must meet the needs of businesses, consumers and the environment, all without sacrificing relevancy.

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