Secret Leaders with Dan Murray-Serter
Business:Careers
Farmers to Founders: Tyrrells crisps, Chase spirits, Willy's apple cider vinegar and BAZ & CO all in one family
Clarkson's Farm taught us that being a farmer is tough, and from this podcast we've learnt how tough it is to become a successful Founder. James Chase's family has done both. His father was up against it as a farmer so started Tyrrells crisps before launching Chase spirits followed by Willy's apple cider vinegar (all consumed by Dan). Now James is building his own thing, a skincare for men brand called BAZ & CO. How do you build multiple well known B2C brands?
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