This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Business:Marketing
The Water Polo-Playing Squirrels Episode (410)
If you don't get the title, stay until the end.
In this episode, Joe and Robert discuss what's happening at CES, including the role of the creator/influencer inside a media company.
Netflix, Instagram and Amazon all make major streaming cutbacks. Is this just "right sizing" the business, or is everyone trying to figure out how to compete with TikTok?
In rants and raves, it's the end of the third-party cookie on Google, and a new sports bar opens with access to sports from women athletes only.
This week's links:
CES 2024 Kicks Off
What Happens When the Creator Goes Crazy?
Netflix Cuts Over 100 Shows
CNBC to Start Courses
Third-Party Cookies
The Sports Bra
A Great Kickstarter Example
The True Crime Podcast from Robert Riggs
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